Founded in 2014 by Toronto-based brothers Guillaume & Alex Viau – Daily News Project is a high-end lifestyle brand and design agency.

We enjoy being creative in different ways, always keeping things simple and fresh, as it keeps the motivation high and allows for new ideas to flourish.


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Our signature '99' snapback features two handsewn wooden numbers on the face of a classic six-panel snapback. The plywood is both laser-cut and handsewn onto the hat in downtown Toronto, Canada.


I Am The Greatest! We Are The Greatest!

Long-Sleeve 'No Love' Crop Top